We are driven by insight, we drive results through design

We are a hundred people with one mission: We exist to make technology relevant to its users.

company mission

Since 2004, we’ve been helping organizations become user-centric. We have built our organisation structure and teams within, to deliver design that is highly powerful.

We work in close collaboration with you, your people and your customers; and make sure our collective vision transforms into tangible value to you and your customers.

We are driven by Insight, we drive results through Design.

With cross-domain experience of over 12 years and delivering strategic design to organisations of scale, impact and reputation, we have developed methods of design thinking and design doing that have matured with time. What we do and deliver is at the meeting point of Strategy, Creativity and Technology; making it possible for us to see through what we envision.

Guiding principles

Vision and Values

We will be preferred partners for organizations and governments seeking to connect with their customers. By 2020, most of the connected world would have experienced what we shaped. We will be a leading global player in the domain of User Experience Design and will have partnered with our clients across borders, languages and cultures.

  • Pride

    Love for what we do and pride in what we deliver.

  • Trust

    We believe in our collective; and we manifest trust in our relationship.

  • Will

    Demonstrate exemplary will, to ensure our mission. We embody a “never say die” attitude